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Thought leadership

Our vision for the future

As leaders in digital innovation, we’re constantly considering and testing the impact of new technology and fresh approaches to hone best practise, enhance user experience and grow revenues. These are some of our latest thoughts and findings: 

Author info: HighWire Press
Post date: 17.08.2017
Post type: Video
Subject: Discovery and analytics, User experience
Product or service: Products & Services, Strategic Consultancy

 

Robust analytics and rich user personas support strategies for user engagement.
Presented by Colin Caveney, Consultancy Director, HighWire Press, Inc.

Author info: HighWire Press
Post date: 17.08.2017
Post type: Video
Subject: Discovery and analytics, User experience
Product or service: Products & Services, JCore, Strategic Consultancy

 

Streamlining website traffic reporting with Google Analytics and JCore.
Presented by Colin Caveney, Consultancy Director, HighWire Press, Inc.

Author info: HighWire Press
Post date: 17.08.2017
Post type: Video
Subject: Discovery and analytics, User experience
Product or service: JCore, Strategic Consultancy

 

Understanding user behavior patterns with web analytics- Google Analytics and JCore work together.
Presented by Colin Caveney, Consultancy Director, HighWire Press, Inc.

Author info: HighWire Press
Post date: 12.08.2017
Post type: Video
Subject: Discovery and analytics, Technological innovation
Product or service: Impact Vizor™, Usage Vizor™

 

John Sack, Founding Director and Jim Longo, VP Product Leadership & Design, HighWire, Inc. in conversation about Impact Vizor Analytics.
Watch the third in a series of three films here.

Author info: HighWire Press
Post date: 12.08.2017
Post type: Video
Subject: Discovery and analytics, Technological innovation
Product or service: Impact Vizor™, Usage Vizor™

 

John Sack, Founding Director, and Jim Longo, VP Product Leadership & Design, HighWire, Inc. explain the benefits of Impact Vizors and the ideal customer profile.

Watch the second in a series of three films here.

Author info: HighWire Press
Post date: 12.08.2017
Post type: Video
Subject: Technological innovation
Product or service: Impact Vizor™, Usage Vizor™
Author info: HighWire Press
Post date: 12.08.2017
Post type: Video
Subject: User experience

Patty Baskin, Executive Editor, Neurology explains why she works with HighWire Press, Inc.
Hear more about HighWire from Patty in this short film.

Author info: HighWire Press
Post date: 28.06.2017
Post type: Article
Subject: Discovery and analytics
Product or service: Strategic Consultancy

Invited guest blog for HighWire: Melinda Kenneway, Executive Director and co-founder, Kudos.

Author info: HighWire Press
Post date: 17.05.2017
Post type: Article
Subject: Return on investment, User experience
Product or service: JCore, Strategic Consultancy
User Experience

Good user experience design delivers more than stimulating visual design.  Users should move seamlessly through a product or site, getting what they need when they need it, without expend any effort. The user should get to their goal efficiently and feel positive and satisfied. They may even recognize that the organization has thought about their needs. These user outcomes and emotions deliver a great user experience, creating true customer satisfaction and brand loyalty.

Author info: HighWire Press
Post date: 16.05.2017
Post type: Article
Subject: Discovery and analytics, Return on investment
Product or service: Impact Vizor™, Usage Vizor™, Strategic Consultancy

By Colin Caveney, Consultancy Director

What additional services can HighWire provide?

We offer a range of strategic consulting and design services. Together, we identify the services that will best meet each publisher’s goals, and create a tailored service package. Projects may be short with immediate deliverables, or take a few months to do a deeper analysis, or provide on-going support. Whether we are developing a new data visualization platform for students or updating a clinical resource for physicians, our approach encompasses four key areas:

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